Camping World Is Cutting Its Way to a Refinancing
The RV retailer is cleaner on inventory and richer in Good Sam, but a 40% slide in 90 days says the market is underwriting the balance sheet, not the recovery.
CWH · Earnings Call · 2026-11-03
The quarter was bad. The balance sheet is the story.
Camping World’s third quarter had the familiar furniture of a downturn: adjusted EBITDA of $36 million, including a $12.7 million F&I chargeback reserve adjustment; new-vehicle gross margin of 10.2%; a promotional market that management says featured 37%-40% discounts off MSRP versus the usual 27%-30%. But the tape is telling a harsher story. The shares are down 40% in 90 days and 78.6% since 2016, with a 90.1% drawdown from the 2021 peak, leaving a $307 million market cap against a business that still carries negative $1.2 billion of effective net cash. That is not a quarter-to-quarter debate about RV units. It is a market underwriting the balance sheet.From share grab to cost program
The strategic pivot is explicit. Earlier calls were about inventory turns, used-vehicle mix, and taking share; this one is about self-help. Management now has a cost program of more than $150 million annualized—$100 million outlined last quarter plus at least $50 million added in October—after cutting headcount by nearly 15% between August and September and closing four dealerships. The company expects 2026 SG&A to be roughly $130 million below 2025 and another $75 million of savings in 2027, producing $60 million-$70 million of additional earnings benefit next year. “We expect fourth-quarter SG&A to improve by more than $50 million year-over-year.” — Tom Kirn, Chief Financial Officer (CFO) · 2026-11-03 This is a fresh acceleration of the cost saves story, not a rerun: the prior $100 million program was already supposed to do much of the work, and the second program is an admission that demand did not cooperate. The stock’s reaction suggests investors are treating the savings as a race against fixed-cost absorption, not a cure.Pricing discipline has a price
The most revealing moment was Matt Wagner’s defense of the company’s pricing stance.That is a cleaner admission than investors have heard before. In prior calls, management framed its pricing as a competitive advantage—Marcus Lemonis said in late 2025 that “we've stopped paying attention to how other people are pricing because we actually are very focused on growing our margins” — Marcus A. Lemonis, Chairman and CEO · 2025-07-30. The difference now is the quantified cost: new same-store sales were down in the high-20s in July, improved to the low teens by October, but the company still ceded share. The bull case is that the inventory is genuinely cleaner: prior model-year new RVs are the lowest in five years, 61% of new assets are model year 2027 versus an estimated 40%-45% for larger peers, and aged used inventory is down about 25% on a cost basis. The Campsite Reserve fifth wheel is now the number eight best-selling brand in North America, and used gross margin improved 150 basis points sequentially to 18%. Good Sam Services and Plans expanded gross margin to 62.3% and held adjusted EBITDA flat at $21.4 million. Those are real assets. But they do not solve the volume problem at the dealership.We made the decision not to chase that pricing, and it cost us some unit volume and some new unit market share in the quarter against last year's record, but we would make that trade again at these margins if we had to.