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BRP's Tariff Playbook and ORV Momentum Lift Guidance, but CFO Handoff Marks Watershed

Q2 beat on ORV share gains and reduced tariff exposure; one-time supplier charge and PWC caution temper the raise.
DOO.TO · Earnings Call · 2026-09-03

BRP Inc. (DOO.TO) reported fiscal Q2 2027 results that beat expectations and raised full-year EPS guidance by CAD 1 to a range of CAD 4–4.50. The message from management: off-road vehicles (ORV) are on fire, tariff mitigation is working better than feared, and a one-time supplier restructuring charge is a necessary evil to secure supply. At the same time, the call also carried a significant governance transition – CFO Sébastien Martel announced his retirement after 22 years, handing the reins to Minh Thanh Tran effective October 1.

ORV momentum and tariff mitigation remain the story

Revenues grew 18% to CAD 2.2 billion, driven by higher ORV shipments, favorable SSV mix, and positive pricing net of programs. Despite an incremental net tariff impact of roughly CAD 145 million versus last year, normalized EBITDA landed at CAD 139 million and normalized EPS at a modest loss of CAD 0.18. Management emphasized that these results came in Club BRP ahead of expectations, allowing them to raise guidance. As CFO Martel explained, “The rest is primarily related to our net tariff exposure that has evolved in the last few months, which is bringing the guidance up by CAD 1.” — Sébastien Martel, Chief Financial Officer · 2026-09-03

The tariff story is two-sided. On one hand, BRP benefited from a reduction in Section 232 tariffs on ATVs from 25% to 15%. On the other, new Section 338 tariffs on Canadian imports (affecting Spyder) and elevated commodity/freight costs created offsets. Yet management now expects net tariff exposure of CAD 200 million this year and CAD 225 million on an annualized basis next year – a meaningful improvement from earlier fears. The team's growing sophistication in managing these headwinds is evident: “we had an important supplier that was going through financial difficulties, and in order to ensure continued supply of parts, we needed to step in and provide this type of financial support.” — Sébastien Martel, Chief Financial Officer · 2026-09-03 This CAD 75 million one-time hit (excluded from normalized metrics) underscores the lengths BRP will go to protect its supply chain.

Defender and utility cabs: the growth engine

ORV performance was the highlight. In North America, BRP's SSV retail grew high single digits for the full season, outpacing an industry that grew mid-single digits, and the company gained more than three points of current-model-year market share in SSV. The Defender platform, especially cab models, is the principal driver. As CFO Martel noted, “We are seeing greater demand from cab units, so that is where we are adding capacity for cab units.” — Sébastien Martel, Chief Financial Officer · 2026-09-03 Management is expanding existing manufacturing capacity by roughly a third to meet demand for utility cabs, a segment that has quadrupled over the past six years and now accounts for nearly half of the utility side-by-side market.

The reception from dealers and consumers has been strong, and management feels confident about sustaining momentum. Even as they cut Personal Watercraft production due to soft industry conditions, they are betting on ORV to more than offset that headwind in the back half of the year. The sense of urgency around new product launches was palpable at Club BRP, where BRP unveiled the Defender HD10/XU, the Sea-Doo Spark X, and a new Ryker – the first model built at its new Vietnam facility.

Leadership transition and strategic bets

Beyond quarterly numbers, the call carried a major strategic development: the launch of BRP Financial Services, an in-house retail financing program for U.S. dealers. Management described this as a “big non-product news” that deepens dealer relationships and gives BRP more flexibility to support retail growth. It also aligns with the Mission 28 plan of becoming the OEM of choice, with 90% of the dealer network already signed up.

The CFO transition is a pivotal moment. Sébastien Martel has been a steady hand through two decades of growth and turbulence. His successor, Minh Thanh Tran, brings corporate strategy and M&A experience. Denis Le Vot was effusive in his praise:

We delivered another solid performance with financial results ahead of our expectation, sustained ORV retail momentum, driving further market share gains, and meaningful progress on our key strategic initiatives.

Denis Le Vot, President and Chief Executive Officer · 2026-09-03
That forward-looking confidence, echoed by the guidance raise, suggests the company is positioning itself to emerge from the tariff era with a stronger share position and cleaner balance sheet.

Prior calls had framed 2026 as a year of inventory normalization and tariff uncertainty. As Sebastien Martel said in December 2025: “When we went to club in August, we were -- we couldn't ask for to be in a better position because we had invested in reducing network inventory, and now we're coming with great products.” — Sebastien Martel, Chief Financial Officer · 2025-12-04 That strategy is now paying off. The key question is whether the ORV momentum and tariff mitigation can continue to offset broader macro headwinds – and whether a new CFO can sustain the discipline that Martel instilled.