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Real RE/MAX Group's First Combined Print: Cost Cuts Meet a 30-Year Housing Low

The newly merged brokerage delivered $40 million of cost actions and a conservative 2027 EBITDA guide — but its legacy RE/MAX franchise is still losing agents while the stock had already doubled.
RMAX · Earnings Call · 2026-11-06

The first combined print is a cost story, not a growth story

Real RE/MAX Group's first quarter as a combined company landed with familiar merger arithmetic: revenue up 28% to $728 million, adjusted EBITDA up 66% to $34 million, and a swing to a $67.2 million net loss driven by $78.7 million of nonrecurring RE/MAX deal and severance costs. On a pro forma basis, revenue rose 20% to about $770 million against a 2% decline in industry existing-home-sales transactions. That looks like share gain. But the gain is almost entirely at Real Brokerage, where agent count rose 21% to 36.6 thousand and closed sides rose 17% to 62.7 thousand. The legacy RE/MAX franchise — the asset that was supposed to provide recurring, asset-light cash flow — is still shrinking: U.S. and Canada agent count fell 3% pro forma to 72.1 thousand. The company is not yet growing the thing it bought.

Management's framing is that the market is bad, so the company will grow into a better cost base. Tamir Poleg opened with the promise: “In just over 2 months, we have made substantial progress. And we believe we are well positioned to deliver strong growth in adjusted EBITDA and substantial free cash flow even if the housing market gets worse before it gets better.” — Tamir Poleg, Chairman and Chief Executive Officer · 2026-11-06 The offset is real: management actioned $40 million of annualized gross savings in roughly two months, of which $28 million flows to adjusted EBITDA. It now expects more than $30 million of EBITDA synergies in 2027 and $40 million in 2028, up from the $30 million underwritten at signing. On the May call, CFO Ravi Jani framed the original number as a floor: “we underwrote the transaction with $30 million of synergies. If -- once we own the businesses and we get the best athletes together and figure out how the go-forward business looks, for the next decade, could that synergy number change? Yes, of course.” — Ravi Jani, Chief Financial Officer · 2026-05-08 Two months in, it already has.

The guidance is deliberately sandbagged — and the market may not care

The 2027 outlook is the most interesting part of the call. Revenue is guided to $2.6 billion-$2.8 billion and adjusted EBITDA to $175 million-$190 million, on assumptions that U.S. existing-home sales fall another 5%-10% to the lowest level in more than 30 years and average prices drop 3%-4%. Jani did not hide the conservatism: “if the market were flat, as others are estimating, our adjusted EBITDA would likely be in the $200 million range” — Ravi Jani, Executive (likely CFO) · 2026-11-06. In other words, the guide bakes in roughly $10 million-$25 million of macro headwind versus a flat market. That is prudent, but it also means the headline EBITDA number is not a clean read on earning power. The stock had already re-rated hard before the print: the tape shows a 114% gain in the 90 days to late August, versus a full-history drawdown of 81.6% from the 2017 peak. A doubled small-cap with a $263 million market cap does not need a miracle; it needs the cost story to hold. The risk is that the market hears 'lowest transaction volumes in 30 years' and starts to question the $200 million 'flat market' bridge.

The franchisee problem is back — and Aspire is gone

What management talks about has shifted. The top company keyword this quarter is Broker Owner, not the old integration jargon. Poleg said he has spent considerable time with RE/MAX broker owners, and the company installed Alex Vidal as RE/MAX president to re-energize the network. That is the right constituency: if franchise owners cannot make money, agent attrition becomes self-reinforcing. The call admitted the pressure:

Over the past 2 months, we have proactively off boarded more than 1 thousand agents, many of whom allowed their real estate licenses to expire or left the industry. That brought Real Brokerage's agent count to approximately 36.2 thousand as of this week.

Tamir Poleg, Chairman and Chief Executive Officer · 2026-11-06
Management argues these were non-producers, so revenue impact is small. Maybe. But agent attrition is now an explicit 2027 planning assumption, not a temporary hiccup.

Just as telling is what fell out of the narrative. In 2025, Aspire — the program to recruit and onboard newer agents with training and a variable fee model — was a top theme. On the July 2025 call, then-CEO Erik Carlson said almost two-thirds of eligible brokerages were participating and that it was lifting recruitment. On this call, Aspire is essentially absent from the top keyword set. The new recruiting story is technology: Reason and Leo Pro. That may be the right pivot, but it is a pivot. The prior call's promise was more direct: “We believe that with a stronger value proposition and the right messaging and the right energy, we can get RE/MAX back to growing their agent count in North America” — Tamir Poleg, Chief Executive Officer · 2026-05-08. Two quarters later, North American agent count is still down 3%. The burden of proof has moved from aspiration to execution.

Leo Pro is real, but it is not yet a number

The AI story is the freshest thing here. Leo Pro launched with more than 300 specialized AI agents, and Poleg said: “Less than a month after launch, we already have over 3 thousand agents paying for Leo Pro subscriptions.” — Tamir Poleg, Chairman and Chief Executive Officer · 2026-11-06 About 5.6 thousand agents are using it, with 3.5 thousand paying, per the Q&A. That is genuine adoption for a product launched weeks earlier, and it rides the broader personal agent wave now visible across the market. But context matters: Real RE/MAX Group is guiding to $2.6 billion-$2.8 billion of 2027 revenue. Three thousand paying agents at even a few hundred dollars a year is a rounding error today. The option value is in rolling Leo Pro and Reason across the 148,000-agent RE/MAX network and using it to improve franchisee economics, not in the current subscription line. Similarly, open real estate — the data-sharing initiative with Keller Williams and HomeServices of America — is strategically smart as a hedge against MLS fragmentation, but management explicitly refused to quantify products, economics, or revenue. It is a seat at the table, not a P&L line.

The balance sheet is the real constraint

The merger closed with a $550 million senior secured term loan; after a $25 million voluntary repayment, $525 million was outstanding at quarter-end. The latest 10-Q, which still reflects standalone Real, shows effective net cash of -$253 million and an operating margin of -7.6%. The company plans $75 million of debt repayment in 2027 and targets net leverage below 2x by end-2028. That is achievable if the EBITDA guide holds and free cash flow converts. But the equity is already pricing a lot of the fix: price-to-revenue of 0.7x, up 35% year over year, on a business that just lost $67 million in a quarter. The deleveraging story is credible; the 'cheap' story is less so after a 114% run.

The report is best read as a show-me quarter. The cost synergies are ahead of plan, the AI product is shipping, and management is deliberately guiding conservatively. But the core franchise is still losing agents, the housing assumption is dire, and the stock has already voted for the turnaround. The next two data points that matter are not the EBITDA range — they are North American RE/MAX agent count and the number of paying Leo Pro agents outside Real's existing base. If those two inflect, the merger story becomes real. If they do not, $175 million-$190 million of 2027 EBITDA will look less like a trough and more like a ceiling.